Ennis, S. and Sio-Hong, T. (2004) What consumers want? differentiating service quality and recovery service. In: 33rd European Marketing Academy Conference, 2004-05-18 - 2004-05-21, Murcia, Spain. (Unpublished)
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper discusses the differentiating service quality and recovery service. It was presented at the 33rd european markinging academy annual conference in 2004.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 9314 |
| Notes: | AHR |
| Keywords: | consumers, marketing, service quality, recovery service, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 31 Mar 2010 10:10 |
| Last modified: | 04 Oct 2012 17:16 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9314 |
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