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The outsourcing option in the supply chain: a sectoral study

Ennis, Sean and Bernard, Kenneth N. and Ferris, B. (2007) The outsourcing option in the supply chain: a sectoral study. In: 36th European Marketing Academy Conference, 2007-05-22 - 2007-05-25, Reykjavik. (Unpublished)

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Abstract

This paper discusses the outsourcing option in the supply chain. It was presented at the 36th European Marketing Academy Annual Conference in 2007.

Item type: Conference or Workshop Item (Paper)
ID code: 9309
Keywords: outsourcing, supply chain, marketing, Marketing. Distribution of products
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Strathclyde Business School
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Depositing user: Strathprints Administrator
Date Deposited: 30 Mar 2010 15:32
Last modified: 09 Oct 2012 12:00
URI: http://strathprints.strath.ac.uk/id/eprint/9309

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