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The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of Open Access research papers by Strathclyde researchers, including by researchers from the Physical Activity for Health Group based within the School of Psychological Sciences & Health. Research here seeks to better understand how and why physical activity improves health, gain a better understanding of the amount, intensity, and type of physical activity needed for health benefits, and evaluate the effect of interventions to promote physical activity.

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Event studies : finding fool’s gold at the rainbow’s end?

Baum, Thomas and Lockstone-Binney, Leonie and Robertson, Martin (2013) Event studies : finding fool’s gold at the rainbow’s end? International Journal of Event and Festival Management, 4 (3). pp. 179-185. ISSN 1758-2954

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Abstract

The aim of this opinion piece is to seek to cast a critical eye over the event studies field to chart its progress as an emerging area of study, relative to its close relations tourism, hospitality and leisure. The design/methodology/approach was that of a viewpoint approach. The paper highlights various challenges that event educators and researchers face in advancing event studies to discipline status. It is timely that, as the quantum of event research and the number of event management education programmes surge, those involved in the field engage in greater critical introspection. This opinion piece attempts to provide such a reflective insight, which has been largely absent from the event studies literature to date.