Exploring the relationship between task environment and market orientation adoption

Gounaris, Spiros and Avlonitis, George (2003) Exploring the relationship between task environment and market orientation adoption. In: 32nd Annual EMAC Conference, 2003-05-27.

Abstract

This paper looks at the relationship between task environment and market orientation adoption

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	45710
  Dates:	Date Event May 2003 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Pure Administrator
  Date deposited:	06 Nov 2013 14:16
  Last modified:	09 Apr 2024 05:50
  Related URLs:	Organisation
  URI:	https://strathprints.strath.ac.uk/id/eprint/45710