Butler, R. and Waldbrook, L. (2003) A new planning tool : the tourism opportunity spectrum. Journal of Tourism and Cultural Change, 1. pp. 25-36. ISSN 1476-6825
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This article presents a new planning tool for natural resource-based tourism development, the Tourism Opportunity Spectrum. It is based on Clarke and Stankey's (1979) Recreation Opportunity Spectrum and presents a framework for tourism development incorporating factors of accessibility (both transportation and marketing channels), characteristics of tourism infrastructure, degrees of social interaction (host/guest, crowding), other nonadventure uses, acceptability of regimentation. The responsibility for these factors under the TOS is discussed and its use is illustrated using examples from Canada's Western Arctic.
| Item type: | Article |
|---|---|
| ID code: | 4054 |
| Keywords: | tourism, transportation, marketing, hospitality industry, Commerce |
| Subjects: | Social Sciences > Commerce |
| Department: | Strathclyde Business School > Hospitality and Tourism Management |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 14 Sep 2007 |
| Last modified: | 02 Oct 2012 14:37 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/4054 |
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