Kokkranikal, Jithendran J. and Morrison, Alison J. (2002) Entrepreneurship and sustainable tourism: A case study of the houseboats of Kerala. Tourism and Hospitality Research, 4 (1). pp. 7-20. ISSN 1467-3584
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
Within developing countries it has been identified that one means of achieving sustainable tourism is through the effective engagement of local communities. In particular, this involves the encouragement of indigenous entrepreneurship, often in the forms of self-employment and small-scale enterprises. The aim is to maximise potential economic and social benefits of tourism development within the host destinations. This paper provides a conceptual framework and descriptive case study within which to analyse an example of indigenous entrepreneurship as evidence in the operators of a houseboat tourism product in the State of Kerala, India. Conclusions are drawn relative to the sustainability of both the product and indigenous entrepreneurial activity
| Item type: | Article |
|---|---|
| ID code: | 4021 |
| Keywords: | entrepreneurship, sustainable tourism, Kerala, indigenous entrepreneurship, small scale enterprise, Commerce |
| Subjects: | Social Sciences > Commerce |
| Department: | Strathclyde Business School > Hospitality and Tourism Management |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 28 Aug 2007 |
| Last modified: | 04 Oct 2012 12:06 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/4021 |
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