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Editorial: Engaging marketing management

Tadajewski, Mark and Hewer, Anthony (2012) Editorial: Engaging marketing management. Journal of Marketing Management, 28 (7-8). ISSN 0267-257X

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Abstract

This editorial discusses engaging marketing management.

Item type: Article
ID code: 39770
Keywords: marketing management, Marketing. Distribution of products, Strategy and Management, Marketing
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Related URLs:
    Depositing user: Pure Administrator
    Date Deposited: 29 May 2012 10:32
    Last modified: 05 Sep 2014 16:02
    URI: http://strathprints.strath.ac.uk/id/eprint/39770

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