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Marketing's unseen macroeconomic contribution - consumer satisfaction : a research agenda

Paliwoda, Stanley (2013) Marketing's unseen macroeconomic contribution - consumer satisfaction : a research agenda. International Journal of Research in Marketing. ISSN 0167-8116 (Unpublished)

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Abstract

Focuses on consumer satisfaction in marketing.

Item type: Article
ID code: 36658
Keywords: consumer satisfaction, marketing, Marketing. Distribution of products, Marketing
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Depositing user: Pure Administrator
Date Deposited: 12 Jan 2012 10:22
Last modified: 21 May 2015 14:16
URI: http://strathprints.strath.ac.uk/id/eprint/36658

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