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Survival of the fittest or survival of the group? Co-evolutionary dynamics in strategic alliances

Hynes, Niki and Wilson, Juliette (2012) Survival of the fittest or survival of the group? Co-evolutionary dynamics in strategic alliances. In: Management dynamics in strategic alliances. Research in Strategic Alliances . Information Age Publishing, Charlotte, NC.. ISBN 9781617357558

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Abstract

This chapter discusses co-evolutionary dynamics in strategic alliances.

Item type: Book Section
ID code: 34613
Keywords: strategic alliances, survival, fittest, group, co-evolutionary dynamics, Marketing. Distribution of products
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Related URLs:
Depositing user: Pure Administrator
Date Deposited: 09 Nov 2011 10:35
Last modified: 25 Jun 2012 15:20
URI: http://strathprints.strath.ac.uk/id/eprint/34613

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