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The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of research papers by University of Strathclyde researchers, including by Strathclyde physicists involved in observing gravitational waves and black hole mergers as part of the Laser Interferometer Gravitational-Wave Observatory (LIGO) - but also other internationally significant research from the Department of Physics. Discover why Strathclyde's physics research is making ripples...

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Reflecting the intellectual and practical vitality of the marketing community

Tadajewski, Mark and Hewer, Paul (2011) Reflecting the intellectual and practical vitality of the marketing community. Journal of Marketing Management, 27 (9 & 10). pp. 869-873. ISSN 0267-257X

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Abstract

This article looks at the intellectual and practical vitality of the marketing community and provides an overview of the articles contained within this issue of the Journal of Marketing Management