Mamma mia! : an exploration of spectacular consumption

Wagner, Beverly A and Hamilton, Kathy (2011) Mamma mia! : an exploration of spectacular consumption. Journal of Customer Behaviour, Winter.

Abstract

This article is an exploration of spectacular consumption

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• Item metadata

  Item type:	Article
  ID code:	34000
  Dates:	Date Event 2011 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Pure Administrator
  Date deposited:	09 Nov 2011 14:16
  Last modified:	08 Apr 2024 19:27
  URI:	https://strathprints.strath.ac.uk/id/eprint/34000