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Movement, knowledge and consumption within elderly care environments

Stone, Tim and Hewer, Paul and Brownlie, Douglas (2012) Movement, knowledge and consumption within elderly care environments. Advances in Consumer Research, 39. pp. 385-389. ISSN 0098-9258

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Abstract

Consumer research examines how identities are forged through co-constituted marketplace resources (Arnould & Thompson, 2005) with consumers engaged in the production of desirable and expressive identities. Using a bespoke palette of terms, our work investigates how elderly consumers produce frail identities without the luxury of choice within elderly care environments.

Item type: Article
ID code: 33525
Keywords: elderly care, care homes, identity construction, marketing, Marketing. Distribution of products
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Related URLs:
Depositing user: Pure Administrator
Date Deposited: 17 Oct 2011 11:06
Last modified: 15 Jan 2013 09:42
URI: http://strathprints.strath.ac.uk/id/eprint/33525

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