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Autotelic experience: engagement in museum exhibit

Taheri, Babak and Thompson, K.J. (2010) Autotelic experience: engagement in museum exhibit. In: Academy of Marketing, 9th Arts, Heritage, Nonprofit and Social Marketing SIG, 2010-08-09 - 2010-08-10.

Full text not available in this repository. (Request a copy from the Strathclyde author)

Abstract

Autotelicism has relevance in context of leadership, motivation, and managing change in people. This presentation focuses on autotelic engagement in museum exhibits.