Taheri, Babak and Thompson, K.J. (2010) Drivers of engagement: the effects of pre-visit attributes on active consumption of museum experience. In: ACR Workshop on Enhancing the Status of Consumer Research in Non-Western Contexts, 2010-07-05 - 2010-07-06, Glasgow, UK. (Unpublished)
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This poster shows the effects of pre-visit attributes on active consumption of museum experience.
| Item type: | Conference or Workshop Item (Poster) |
|---|---|
| ID code: | 27338 |
| Keywords: | museum, drivers of engagement, Social Sciences (General) |
| Subjects: | Social Sciences > Social Sciences (General) |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Mrs Jan Whiteford |
| Date Deposited: | 10 Sep 2010 10:37 |
| Last modified: | 04 Oct 2012 17:41 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/27338 |
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