Caemmerer, B. (2009) Renault: how a sausage, a sushi roll, a crispbread and a baguette have affected car sales in europe. In: Marketing: An Introduction, European Edition. Pearson.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper examines Renault: how a sausage, a sushi roll, a crispbread and a baguette have affected car sales in europe.
| Item type: | Book Section |
|---|---|
| ID code: | 16580 |
| Keywords: | renault, car sales, europe, Social Sciences (General) |
| Subjects: | Social Sciences > Social Sciences (General) |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Mrs Jan Whiteford |
| Date Deposited: | 16 Apr 2010 14:45 |
| Last modified: | 12 Mar 2012 11:05 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/16580 |
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