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Exporting, international and global marketing management: beyond the fundamentals

Paliwoda, S.J. (2009) Exporting, international and global marketing management: beyond the fundamentals. In: The Marketing and Management Collection, Henry Stewart Talks Ltd, 1900-01-01.

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Abstract

This online seminar explores the latest developments within international marketing including students and academics of marketing and all those involved in exporting, banking, finance, freight forwarding, insurance, marketing or general management.

Item type: Conference or Workshop Item (Speech)
ID code: 16041
Keywords: global marketing management, international marketing, Marketing. Distribution of products
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Related URLs:
Depositing user: Mrs Jan Whiteford
Date Deposited: 26 Jan 2010 14:45
Last modified: 04 Oct 2012 17:35
URI: http://strathprints.strath.ac.uk/id/eprint/16041

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