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Co-evolution of firms and strategic alliances : theory and empirical evidence

Wilson, J. and Hynes, N. (2009) Co-evolution of firms and strategic alliances : theory and empirical evidence. Technological Forecasting and Social Change, 76 (5). pp. 620-628. ISSN 0040-1625

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Abstract

This paper reviews the analogies of evolution and co-evolution within a business context. Specifically it examines some of the essential underlying assumptions of these theories including the unit of change, the unit of selection; the mechanism of selection, and the ability to change an organisational form. The usefulness of the application of theories of both evolution and co-evolution to explain firm behaviour is examined. Empirical evidence from the UK fresh produce industry is presented to illustrate that both firms and strategic alliances evolve, co-evolve and are subject to selection at individual, dyadic and group levels simultaneously.

Item type: Article
ID code: 15937
Notes: Also presented at the 37th European Marketing Academy Conference, Brighton, 27-30 May 2008.
Keywords: co-evolution, strategic alliances, food industry, Social Sciences (General), Economic Theory, Business and International Management, Applied Psychology, Management of Technology and Innovation
Subjects: Social Sciences > Social Sciences (General)
Social Sciences > Economic Theory
Department: Strathclyde Business School > Marketing
Related URLs:
    Depositing user: Mrs Jan Whiteford
    Date Deposited: 26 Jan 2010 16:14
    Last modified: 04 Sep 2014 23:51
    URI: http://strathprints.strath.ac.uk/id/eprint/15937

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