Strathprints logo
Strathprints Home | Open Access | Browse | Search | User area | Copyright | Help | Library Home | SUPrimo

Re-engineering assessment practices: a case study on the use of multiple-choice tests in a UK marketing class

Douglas, M. and Ennis, Sean and Wilson, A.M. (2008) Re-engineering assessment practices: a case study on the use of multiple-choice tests in a UK marketing class. In: Academy of Marketing Science Annual Conference, 1900-01-01, Vancouver.

Full text not available in this repository. (Request a copy from the Strathclyde author)

Abstract

This paper examines the re-engineering assessment practices.

Item type: Conference or Workshop Item (Paper)
ID code: 15872
Keywords: re-engineering, practices, multiple-choice tests, UK, marketing, Social Sciences (General)
Subjects: Social Sciences > Social Sciences (General)
Department: Strathclyde Business School > Marketing
Related URLs:
    Depositing user: Mrs Jan Whiteford
    Date Deposited: 14 Apr 2010 11:13
    Last modified: 17 Jul 2013 15:38
    URI: http://strathprints.strath.ac.uk/id/eprint/15872

    Actions (login required)

    View Item