Strathprints Home | Open Access | Browse | Search | User area | Copyright | Help | Library Home | SUPrimo

Co-evolution of firms and strategic alliances: theory and empirical evidence

Wilson, J. and Hynes, N. (2008) Co-evolution of firms and strategic alliances: theory and empirical evidence. In: European Marketing Academy (EMAC) 37th Conference, 2008-05-27 - 2008-05-30, Brighton.

Full text not available in this repository. (Request a copy from the Strathclyde author)

Abstract

This paper reviews the analogies of evolution and co-evolution within a business context. Specifically it examines some of the essential underlying assumptions of these theories including the unit of change, the unit of selection; the mechanism of selection, and the ability to change an organisational form. The usefulness of the application of theories of both evolution and co-evolution to explain firm behaviour is examined. Empirical evidence from the UK fresh produce industry is presented to illustrate that both firms and strategic alliances evolve, co-evolve and are subject to selection at individual, dyadic and group levels simultaneously.

Item type: Conference or Workshop Item (Paper)
ID code: 15870
Notes: Also published in Technological Forecasting and Social Change 2009, 76 (5), pp620-628. (This is a variant record)
Keywords: co-evolution, strategic alliances, food industry, Social Sciences (General), Economic Theory
Subjects: Social Sciences > Social Sciences (General)
Social Sciences > Economic Theory
Department: Strathclyde Business School > Marketing
Related URLs:
Depositing user: Mrs Jan Whiteford
Date Deposited: 05 Mar 2010 20:14
Last modified: 04 Oct 2012 17:28
URI: http://strathprints.strath.ac.uk/id/eprint/15870

Actions (login required)

View Item