Lam, W. and Harker, M.J. (2009) The role of marketing in entrepreneurship: the entrepreneurs' perspective. In: International Conference on Markets, Marketing & Entrepreneurship, 2009-04-06 - 2009-04-09, Antalya, Turkey.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
Focuses on the role that marketing plays in entrepeneurship.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 15831 |
| Keywords: | entrepreneurship, marketing, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Mrs Jan Whiteford |
| Date Deposited: | 04 Mar 2010 14:06 |
| Last modified: | 04 Oct 2012 17:29 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/15831 |
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