Sangtani, Vinita and Evanschitzky, Heiner and Reynolds, Kirsty E. and Arnold, Mark J. (2008) Hedonic shopping motivations across cultures. In: Academy of Marketing Science: Cultural Perspectives in Marketing Conference, 2008-01-16 - 2008-01-19, New Orleans.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
Explores hedonic shopping motivations accross cultures.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 15819 |
| Keywords: | Hedonic shopping motivations, cultures, Social Sciences (General) |
| Subjects: | Social Sciences > Social Sciences (General) |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Mrs Jan Whiteford |
| Date Deposited: | 04 Mar 2010 13:00 |
| Last modified: | 04 Oct 2012 17:28 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/15819 |
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