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Open Access research with a real impact on health...

The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of Open Access research papers by Strathclyde researchers, including by researchers from the Physical Activity for Health Group based within the School of Psychological Sciences & Health. Research here seeks to better understand how and why physical activity improves health, gain a better understanding of the amount, intensity, and type of physical activity needed for health benefits, and evaluate the effect of interventions to promote physical activity.

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Trust Me - I know what I'm Doing! The Impact of Salesperson Competence and Country Competence on Initial Trust in International Service Settings

Evanschitzky, H. and Backhaus, C. and Michailis, M. and Schneider, G. (2009) Trust Me - I know what I'm Doing! The Impact of Salesperson Competence and Country Competence on Initial Trust in International Service Settings. In: Academy of Marketing Science – 14th Biennial World Marketing Congress 2009, 2009-07-22 - 2009-07-25, Oslo School of Management - Campus Kristiania. (Unpublished)

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Abstract

This paper looks at the impact of salesperson competence and country competence on initial trust in international service settings.