Promotion and Power

Miller, David; Briggs, A. and Cobley, P., eds. (2002) Promotion and Power. In: The media: an introduction. Longman, London, UK, pp. 1-8. ISBN 0582423465

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Abstract

This is a fully updated edition of the bestselling The Media: An Introduction, a collection of specially written essays designed to introduce the study of media. The book enhances its reputation as an original and insightful volume covering the whole spectrum of media. This fully updated and expanded edition offers an accessible factual and theoretical overview of the media industry and is a comprehensive empirical guide to the separate institutions that make up the media.