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The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs. Strathprints provides access to thousands of Open Access research papers by University of Strathclyde researchers, including those from the School of Psychological Sciences & Health - but also papers by researchers based within the Faculties of Science, Engineering, Humanities & Social Sciences, and from the Strathclyde Business School.

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Case feature : Vodafone goes east

Zhang, Y. (2010) Case feature : Vodafone goes east. In: International business. Pearson Prentice Hall, New Jersey. ISBN 9780132128421

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Abstract

For undergraduate and graduate courses in International Business. This exciting revision of the classic best-seller provides the most panoramic, authoritative and current review of international business. The world has changed and so has the book.